Spirits Marketing + Design Categories
$125 each or $175 for campaigns
Entries will be evaluated for quality, creativity and resourcefulness. Judges will also take into consideration the apparent size of the operation. There could be multiple winners or no winners in a category.
For purposes of this competition, craft distillery is defined as a producer of small quantities distilled in single batches, as opposed to a larger distillers’ continuous process. Non-continuous small batch operations located within mega distilleries are not considered craft distilleries.
If you don’t see a satisfactory category, you can choose an appropriate “Other” category. You will then be prompted to create your own category.
For Marketing and Public Relations categories, after checkout, upload an explanation of the effort and/or any materials such as photos, videos, web addresses etc. For all other categories submit relevant files. If you want to send in a hard copy or bottle, please let us know via email. Entries are $110 unless otherwise noted.
MARKETING/PROMOTION CAMPAIGN
1300. Branding ($175)
1301. Corporate Social Responsibility/Charitable Program ($175)
1302. Digital Media Campaign ($175)
1303. Integrated Marketing ($175)
1304. Marketing Stunt ($175)
1305. Craft Distillery Campaign ($175)
1306. Product Launch ($175)
1307. Special Event ($175)
1308. Other _____ ($175)
PUBLIC RELATIONS
1309. Brand Ambassador ($175)
1310. Distillery Tour ($175)
1311. Craft Distillery Tour ($175)
1312. Partnership ($175)
1313. Influencer Event ($175)
1314. Special Events ($175)
1315. Sponsorship ($175)
1316. Visitor Attraction ($175)
1317. Other _____ ($175)
ADVERTISING
1318. Advertising Campaign ($175)
1319. Web Advertising Campaign ($175)
1320. Banner/Sign
1321. Billboard
1322. Business/Trade Publication
1323. Magazine
1324. Newspaper
1325. Point of Purchase
1326. Poster
1327. Webmercial
1328. Web Display Ad (Pop-Ups, Banners etc.)
1329. Other_____
MEDIA RELATIONS/PUBLICITY
1330. Publicity Campaign ($175)
1331. Magazine Placement
1332. Newspaper Placement
1333. Online Placement
1334. Radio Placement
1335. Television Placement
1336. Other _____
MARKETING/PROMOTION MATERIALS DESIGN
1337. Branded Products (Restaurant, Barbeque Sauce, etc.)
1338. Holiday Card
1339. Invitation
1340. Logo
1341. Poster
1342. Specialty Item (T-Shirt, Metal Sign, Shot Glasses etc.)
1343. Other _____
BOTTLE DESIGN
1344. Creative/Unusual Appearance
1345. Historic/Traditional Appearance
1346. Modern Appearance
1347. Shape and Overall Appearance
1348. Other _____
LABEL DESIGN
1349. Creative/Unusual
1350. Historic/Traditional
1351. Product Story and Description
1352. Special Product
1353. Other _____
PACKAGING DESIGN
1354. Bottle Canister
1355. Bottle Special Packaging
1356. Display or Presentation box
1357. Folding Cartons
1358. Holiday/Gift Packaging
1359. Rigid Boxes
1360. Other _____
POINT OF SALE/DISPLAY DESIGN
1361. Bottle Sticker
1362. Bottle Collar
1363. Bottle Hangar
1364. Shelf Talker
1365. Signage
1366. Other _____
WEBSITE
1367. Distillery
1368. Craft Distillery
1369. Event
1370. Product
1371. Other _____
SOCIAL MEDIA
1372. Social Media Campaign (Multiple Platforms) ($175)
1373. Facebook Site
1374. Facebook Engagement
1375. Instagram Site
1376. Snapchat Filter
1377. Social Site Other _____
1378. Social Video
1379. Twitter Site
1380. Blog (Overall)
1381. Viral Marketing
1382. Other _____
VIDEO
1383. Corporate Image
1384. Educational
1385. Event
1386. Historical
1387. Marketing
1388. Promotional
1389. YouTube Video
1390. Other_____
NEW CATEGORY
My project doesn’t fit any of the categories.
1391. Other _____ ($175)